Saie Bets on Education with 'The Makeup Class' to Build Brand Superfans
Saie launches The Makeup Class, a digital education series designed to scale beauty knowledge and turn everyday consumers into loyal brand superfans.
Saie launches The Makeup Class, a digital education series designed to scale beauty knowledge and turn everyday consumers into loyal brand superfans.

Hallmark's 2026 Christmas in July is here early and bigger than ever. Get ready for festive movies, familiar faces, and holiday magic all summer long.
Discover the 6 key truths shaping brand strategy in fashion and beauty, from AI integration to creator marketing and consumer loyalty.

Discover 10 powerful food combinations that boost nutrition, enhance absorption, and support your health goals better than eating each food alone.
Quince hit a $10B valuation, but now it's focused on something harder to price: emotional brand connection. Here's how it plans to get there.

Discover the ideal washing machine load size to protect your clothes, save energy, and extend the life of your appliance.
Ukraine's weapons makers scatter manufacturing across sites to dodge Russian strikes. They say European defense firms must adopt the same strategy now.
LuxExperience is deploying AI across Mytheresa, Net-a-Porter, Mr Porter and Yoox to spot high-value shoppers before they become VIPs.

That viral hack promising to unshrink your clothes? Laundry experts say it doesn't work. Here's what actually happens to shrunken fabric.
Discover how swapping cleaning duties with a friend can boost motivation, deepen friendships, and eliminate the cost of a professional house cleaner.
Discover how Heretic perfume brand embraces the 'B-side' of pop culture through bold, unexpected collaborations that are reshaping indie beauty.
Discover the best ice cream maker for creamy, homemade results. We tested 24 models — here's why the Cuisinart ICE-21 wins every time.