Rukovodstva po shopingu
Статьи в этой категории
Beauty Briefing: Where Is There Still White Space in Beauty in 2026?
From pet grooming to kids' skin care, new beauty founders are finding untapped niches in a saturated market. Here's where the real opportunities lie.
7 июня 2026 г. · 5 мин чтения
The State of Agentic Storefronts: How AI Agents Are Redefining the Full-Funnel Shopping Journey
AI agents are transforming e-commerce from discovery to checkout. Learn how agentic storefronts are reshaping retail in 2025 and beyond.
7 июня 2026 г. · 5 мин чтения
How Top Beauty and Wellness Brands Are Training Employees to Use AI Tools in 2025
From Ulta Beauty to Sephora, discover how leading brands are integrating AI into daily workflows, plus Oura's new ring, Unilever's R&D hub, and more.
7 июня 2026 г. · 5 мин чтения
Phlur Names Olympic Gymnast Suni Lee as Its First-Ever Celebrity Ambassador
Fragrance brand Phlur has appointed Olympic gymnast Suni Lee as its first celebrity ambassador, marking its most ambitious marketing campaign yet.
7 июня 2026 г. · 5 мин чтения
Ulta Beauty to Open Experiential Times Square Flagship Store in 2027
Ulta Beauty announces a landmark experiential flagship store in Times Square, opening in 2027 with immersive tech, brand activations, and next-level beauty experiences.
7 июня 2026 г. · 5 мин чтения
Sephora Brings Prestige Beauty Shopping Into Google's AI Ecosystem
Sephora partners with Google to enable AI-powered beauty shopping via Google Agentic Checkout — no need to leave the platform.
7 июня 2026 г. · 5 мин чтения
Beauty Brands Are Driving Growth Through Ad-Supported Streaming
Discover how beauty brands are leveraging ad-supported streaming platforms to reach relaxed, receptive consumers and fuel unprecedented growth.
7 июня 2026 г. · 5 мин чтения
How Fashion Schools Are Adopting AI and Bridging the Critical Thinking Gap Among New Graduates
Fashion schools are integrating AI into curricula, but a growing critical thinking gap among students raises questions about the industry's talent pipeline.
7 июня 2026 г. · 5 мин чтения
Daniel Landver Reveals What Truly Makes an Influencer Brand Succeed
UTA's Daniel Landver shares key insights on what separates thriving creator brands from failures in today's crowded market.
7 июня 2026 г. · 5 мин чтения
Nest New York Brings Its Fragrance-Layering Strategy to the UK
Nest New York expands into the UK market with its signature layerable fragrances, available at Harrods, Selfridges, Cult Beauty, and John Bell & Croyden.
7 июня 2026 г. · 5 мин чтения
Nike vs Adidas: Who Will Win the World Cup Battle in 2025?
As the World Cup returns to the US, Nike and Adidas are locked in an epic brand war. We break down their strategies, sponsorships, and who stands to win.
7 июня 2026 г. · 5 мин чтения
How Luxury Brands Are Entering the AI Era: Lessons from Vêtir, Macy's and Beyond
Luxury fashion is embracing AI styling tools and smart assistants. Here's how brands like Vêtir and Macy's are leading the charge into the AI era.
7 июня 2026 г. · 5 мин чтения